Interactive, immersive and entertaining storytelling experience
for both physical event and digital 3D activations

Interactive storytelling experience

The challenge

Create and innovative storytelling concept for the DSM booth at Fakuma event that also can be used online.


WT interactive created an interactive, immersive and entertaining storytelling experience presenting the role DSM plastics has in a daily life environment focusing on a electric car and living space. For the Fakuma event, a large interactive presentation table was created as an engaging storytelling tool. The content created for the interactive presentation table was converted to a digital 3D world to to tell the DSM story in a cross-media way on including websites and tablets.