Interactive storytelling experience
The challenge
Create and innovative storytelling concept for the DSM booth at Fakuma event that also can be used online.
Execution
WT interactive created an interactive, immersive and entertaining storytelling experience presenting the role DSM plastics has in a daily life environment focusing on a electric car and living space. For the Fakuma event, a large interactive presentation table was created as an engaging storytelling tool. The content created for the interactive presentation table was converted to a digital 3D world to to tell the DSM story in a cross-media way on including websites and tablets.