As part of a healthy food campaign, a local certified nutrition coach inspires and educates shoppers at Albert Heijn, offering advice on easy, healthy, and delicious food options. During this activation, created in partnership with Young Perfect, the nutrition coach engages with customers to promote better dietary choices and provide practical guidance for healthier living.
WT interactive developed a movable, interactive presentation table that delivers the campaign’s message in a highly engaging and impactful way. The table was deployed in multiple Albert Heijn stores, effectively showcasing easy, healthy, and tasty food choices to shoppers while driving the campaign’s core message.
Our involvement encompassed the entire process—from concept design and storytelling development to software programming, hardware integration, installation, and ongoing support. The result is a dynamic, interactive experience that engages visitors, enhances their understanding of healthy eating, and supports the campaign’s objectives.
Jaap de Jong - Young Perfect
